Goji berry powder is from the Goji berry (also known as the Chinese wolfberry) which is the fruit of either Lycium barbarum or Lycium chinense. Its major health benefit is as an antioxidant.

Goji berries are nutritious and provide a lot of extra value because they contain; carotenoids, beta carotene, vitamin C, B, E, as well as more than 30 trace elements, antioxidants and 19 amino acids.

This bright orange-red berry that comes from a shrub that’s native to China.  It has been used since the 3rd Century as an ingredient in Chinese, Korean, Vietnamese and Japanese.  In ancient China, goji berries have been linked with long life, beauty and vitality. These berries were praised for revitalising the skin, strengthening the muscles and tendons and protecting from illness.